Planning believes that the causes of the decline of businesses are linked to a set of internal and external causes.
Internal Causes
- Inadequate financial control
- Poor working capital management
- High costs
- Large projects with inadequate planning
- Inadequate financial policy
- Organizational inertia
External Causes
- Changes in market demand
- Competition
- Adverse movements in commodity prices
.
To deal with the causes of decline, it is necessary that the company run through the turnaround. The successful turnaround requires action in the following areas:
Financial
- Stabilize the cash flow
- Strengthen the company’s balance sheet
Strategy
- Develop strategy
- Communicate strategy
Staff
- Recovering company’s culture
- Clarify the factors of success